By scanning the QR Code, customers can easily make cashless payments at the Point of sale, while simultaneously providing data on their interests and buying habits. As a result, targeted special offers and discount campaigns can be sent to them. By using the QR Code on mobile devices and the QK30 scanner at the point of sale, Yoyo Wallet and DENSO offer a solution for mobile data capture from which both the retailer and customer benefit at the same time.
In addition, DENSO is demonstrating two major developments of the revolutionary QR Code: The FrameQR Code and the Secure QR Code.
Unlike the standard QR Code, the FrameQR Code only needs a small framed area for scanning – the remaining space can be customised individually. On business cards, in advertisements, on posters or in catalogues – the FrameQR Code is an eye catcher, which can lead potential clients onto the website of the respective company. The FrameQR Code is especially suitable for discount actions or coupons, because the amount of the discount or the timeframe of the action can be embedded directly into the QR Code.
The newly developed Secure QR Code is forgery-proof. Sensitive data content can be encrypted and hidden from third parties. If an SQRC® is printed on a discount coupon, or as a payment code or as a travel ticket and then is copied or manipulated illegally, only the public data will be readable from any “free” QR Code software. The hidden or sensitive data can only be decrypted with the corresponding scanner that has the same decoding encryption as programmed by the original owner of the QR Code.
We are going to introduce all of our innovations at our stand No. 773 at the RBTE. In addition, six of our partner companies and distribution partners accompany us at our stand:
· Yoyo Wallet (app based cashless payment systems)
· Cub Business Systems (cloud based picking and collecting packaged goods)
· VME Retail Systems (provider of Epos software)
· OCS Retail Support (retail and pharmaceutical stocktaking)
· SATO (leading global provider of integrated Automatic Identification and Data Capturing solutions)
· Syntechnologies (one stop provider of enterprise mobility, data capture, barcode products)
We are looking forward to meeting you at the RBTE in London, on March 9–10th 2016, at stand No. 773 close to Gate K.