Online retail has become the biggest competitor to brick-and-mortar retail: Every product imaginable is just a few clicks away at any given time. Since the corona pandemic, online shopping has put even more pressure on retailers with brick-and-mortar stores. But equally, it has encouraged a rethink and reinforced alternatives in offline shopping. One form that combines online and offline shopping is click and collect - an important service for extending the omni-channel offering of retail stores.
Anyone who offers in-store product pickup through Click and Collect knows that the system is very time-consuming and costly. Employees have to register customers' online orders and organize the pickup of products as quickly as possible. This results in several process steps that can be lengthy and error-prone. Picking of goods usually takes place in the warehouse - based on the information supplied. Several errors can already creep in during this step - such as incorrect data transmission or incorrect picking. Once the order has been packaged, the customer must be informed. Anyone who still writes e-mails by hand or works with the telephone loses a lot of time here. In addition, when the order is picked up, an employee has to deal with the release of the order. If there are also returns, the "Click and Collect" system can cause more costs than you actually generate with the method. But many small process steps also offer many opportunities for process optimization.
As proven experts in process optimization through scanner technology, our mobile data capture devices enable support for Click and Collect at all levels: from data transmission of the online order to picking in the warehouse and collection in the store. Through appropriate interfaces, our modern mobile data capture devices can be directly connected to your merchandise management system via WiFi and/or Bluetooth. This way, you and your employees have the required data on the devices in real time at any time. In the same way, commands can be communicated directly via our mobile data capture devices, for example to pick products ordered via Click and Collect quickly and easily. If customers want to return their goods, our devices are also used here. Returns can be quickly and easily recorded by scanner and the process handled in a customer-friendly manner. Depending on the size of your store and your product range, we offer various sophisticated scanner solutions: from robust and handy barcode scanners to QR code scanners and RFID devices. In addition to our handheld devices, you can also choose from stationary scanners for the POS and scanners for automated checkout systems. Everything to optimize click and collect and the entire customer service through digitalization on site.
Through the interaction of our retail products and especially the option for Click and Collect, you as a retailer benefit from numerous advantages. These include:
- Fast precise picking
- Support of the ROPO principle (Research Online Purchase Offline)
- Reduction of returns through on-site check of customers
- Cost savings for goods transport
- Efficient handling of pickup
- Chance for further purchase on site
- Real-time data
- More time for customer service
- Robust hardware with ergonomic design
DENSO.
At a glance.
1949
Foundation of DENSO Corporation
164.000
Employees worldwide
$47,9 bn
Consolidated net sales fiscal year 2022
3
Stock Exchange Listing Tokyo, Osaka & Nagoya
190
Subsidiaries worldwide
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